The new home of the Internal Communications masters course

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The Pod at Southampton Solent University
Southampton Solent University

The Institute of Internal Communication and Southampton Solent University announce a partnership to continue the Masters in Internal Communication Management.

IoIC, in partnership with Southampton Solent University, is thrilled to be the new home of the Masters in Internal Communication Management and continue the success that the programme enjoyed whilst at Kingston University.

The programme – the UK’s first and only Masters to focus on internal communication (IC) – was previously run by Kingston University and Capita and is highly regarded throughout the internal communication sector. It plays a key role in the development of the profession and in ensuring that IC practitioners have the knowledge and skills to influence at the highest levels in organisations.

Delivered by the same established team who offer an unparalleled combination of practical experience and academic knowledge, the Masters in Internal Communication Management is designed with a focus on translating theory into practice and  provides value from day one.

“The Masters is designed for those currently in or seeking to move into more strategic communication roles,” says Liz Cochrane, course director for MA. “The programme has been shaped in line with the needs of, and feedback from, students. It’s a mix of four intensive two-day workshops delivered in Central London, online group work and individual study. It keeps students’ time out of the office to a minimum, but still enables students to build a strong network and, of course, apply their learning to their actual workplace challenges.”

Grant McDonald, vice president of employee communications for Barclays and a recent graduate of the Masters, described the course as a unique opportunity to build expertise.
“I found the marriage of academic theory and research puts me in a much stronger position with my internal communication colleagues and business stakeholders,” says Grant. “Anyone working in IC who wants to enhance their trusted adviser status, especially those in senior positions, should think about joining the Masters course. Those who are worried that they won’t have the time, or who haven’t studied for years, should take comfort in the fact that, 20 years after my first degree and with careful planning and hard work, I completed the Masters while working full-time.”

Fellow graduate Liz Reynolds, head of internal communications and engagement at the Financial Ombudsman Service, said the Masters gave her a “solid academic grounding”.
“I now have business analysis tools, which I apply at work to help me understand organisations and their internal communication needs,” says Liz. “I believe what I learned has helped me build credibility with stakeholders by speaking the language of business. The course went way beyond my expectations and I would recommend it to anyone with a serious interest in furthering their career and knowledge of internal communication.”

Jennifer Sproul of the IoIC says: “This is a great moment for IoIC and we are thrilled to expand our existing relationship with Southampton Solent University and see the highly valued Masters continue. The course will be a key part of IoIC’s suite of qualifications, and means we can take IC practitioners from Foundation level through to Masters.”
Sara Briscoe, director of the School of Business, Law and Communications at Southampton Solent University, adds: “We are delighted to be working in partnership with IoIC on the provision of this important Masters course. The University has a considerable expertise in this specialist area of communications and we look forward to supporting this exciting new programme.”

The application process will begin in spring 2018. However, anyone interested in enrolling can register their interest now at sarah@ioic.org.uk

About Institute of Internal Communication
IoIC is the only independent and not-for-profit professional body solely dedicated to promoting a deeper understanding of internal communication. It represents more than 1,250 professional members, helping them build credibility, skills and knowledge to advance their careers and prove the value that effective communication brings to organisations large and small.

About Southampton Solent University
With a population of around 11,000 staff and students, Southampton Solent University offers over 200 qualifications ranging from HND to PhD, in subjects as diverse as maritime education and training, fashion and design, media and television, music, health, sport and leisure, business, IT and technology. Every year we are joined by around 10,000 additional students on short professional courses.
Rated five stars for teaching and inclusiveness in the QS World Rankings, and winner of the Times Higher Education ‘Most Improved Student Experience’ Award 2015, the University was also awarded the 2013 Quality Assurance Agency kitemark for quality and standards of teaching and learning.