How managing home-working teams requires a change in mindset

With life in lockdown due to the Coronavirus, we take a look at the change in mindset required by managers as they navigate their home-working teams through uncharted territory.

THE AUTHOR

Luke Budka, head of digital PR and SEO, at B2B growth agency TopLine Comms

Luke is head of digital PR and SEO at B2B growth agency TopLine Comms. He’s interested in how PR powers SEO and doesn’t think there’s a lot of a difference between the front page of a newspaper and the first page of Google’s search engine results pages.

Life is certainly different for many of us right now. With uncertainty, social distancing and concern for the wellbeing of ourselves, family, and friends there is much to occupy our minds. And there are big challenges to our work too. With life in lockdown due to the Coronavirus, we take a look at the change in mindset required by managers as they skipper their home-working teams through uncharted territory.

Andrew Hill, management writer at the Financial Times wrote in March 2020, singing the praises of the ‘underrated, overburdened, oft-maligned middle managers’, many of whom will emerge as the heroes of the day as they take on the important daily ‘operational decisions upon which national, not just corporate, welfare depends.’ It was good to see this hitting the mainstream media – and not before time.

In just a short week or two, we are already learning that managing teams in the current climate requires a change in mindset. We have asked a few friends of simplycommunicate to help us understand exactly what that looks like…

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